We have started Carcel in order to create an alternative way of fashion. By setting up our own supply chain we can create social impact and reduce our environmental footprint. We built our own production sites inside of women's prisons where there is otherwise little opportunity for financial independence.
We create a safe environment for women in prison to gain new skills, earn fair wages, and provide for their families. Our employees share their knowledge and craftsmanship with us. Together we create seasonless quality items using natural materials for pieces that last.
We go where the best and most sustainable materials in the world meet the highest rate of poverty-related crime. This way, we transform lost time into fair wages, skills, and hopes of a better future while giving you high-quality and long-lasting designs.
Natural, pure, and locally sourced materials. That is our dogma. Living materials are biodegradable, friendly to the environment, full of superpowers and, simply, pure luxury.
To accelerate and inspire the world’s transition to a more desirable fashion industry.
To create a global desirable fashion alternative that eradicates poverty for women in prison and protects our planet through aspiration, design, and technology.